Poveži se s ljudima

  • Spoji se s preko 300.000.000 aktivnih Facebook korisnika
  • Dodaj drustvena zbivanja svojim oglasima, kako bi bili uocljiviji.
  • Stvori potražnju za svojim proizvodom sa relevantnom reklamom.

Kreiraj svoj Facebook oglas

  • Brzo napravite slikovne i tekstualne oglase.
  • Reklamiraj vlastitu web stranicu ili nešto na Facebooku kao stranicu ili događaj.
  • Izaberite platiti po kliku (CPK) ili pojavljivanja (CPM) u lokalnoj valuti.

Optimizirajte Vaše reklame

  • Prati napredak uz trenutno izvještavanje
  • Steknite uvid o tome tko posjećuje Vaš oglas.
  • Izmjenjuj oglas za najbolje rezultate

Uzmite sebi par minuta da biste prikupili ono sto bam je potrebnu za kreiranje vaseg oglasa na Facebook-u.

Poveznica

Odlučite želite li oglašavati vlastitu web stranicu ili nešto drugo na Facebook-u, kao na primjer stranicu, aplikaciju, grupu ili događaj.

Promidžbena poruka

Write clear, targeted ads with concise text that speaks directly to the audience you will reach. The title can have up to 25 characters, and the body can have up to 135 characters.

Fotografija

Postavite privlacnu i odgovarajucu sliku koja odgovara proizvodu ili usluzi koja se reklamira. Slika ce biti podesena na odgovarajucu velicinu kutije od 110px sirine i 80px visine.

korak 1: Dizajnirajte Vašu reklamu

Upload creative including a title for your ad (up to 25 characters in length including spaces) and content for the body of your ad (up to 135 characters in length including spaces) in the space provided. As you are creating your ad, a preview of it will be shown to you.

Također možete učitati fotografiju ili sliku, no to je Vaš izbor.Za više informacija provjeri naš FAQ

Now decide whether you want people to be directed to your own web page or something on Facebook like a Page, Application, Group or Event. If you are already the administrator of your Facebook Page, Group, Event, or Application, you can select it from the drop down option.

U ovom koraku, smijete također odlučiti precizno ciljati prema starosti, spolu, mjestu, i još mnogo toga. Ukoliko označite okvir, dodat ćemo sadržaj koji obavještava korisnika njegovih prijatelja interakcije s Vašom markom ili poslovanjem na Facebooku. Više informacija o društvenim akcijama mogu se pronaći u našem FAQ.

2. Ciljane skupine

Odaberi ciljane skupine prema:

  • Lokacija:
  • Dob
  • Spol
  • Ključne riječi
  • Obrazovanje
  • Radno mjesto
  • Ljubavni status
  • Povezanost zanimljivosti
  • Jezici

Usmjerite svoju točnu publiku s demografskim i filterima psiholingvistike o stvarnim ljudima. Po standardu, Facebook cilja na sve korisnike od 18 i starije u zadanu lokaciju. Međutim, vi se ohrabreni izmijeniti i odrediti najprikladnije osobe za Vaš oglas. Budite sigurni da će referenca približno doseći iznos za procjenu broja ljudi koji odgovaraju Vašim kriterijima. Za više informacija, provjeri naš FAQ za definicije filtara svakog cilja.

Korak 3: Kampanje i cijene

Imenuj svoju kampanju ali imaj na umu da reklame u istoj kampanji dijele isti dnevni proračun i raspored

Sada kada ste postavlili Vašu reklamnu kampanju, postavite dnevni proračun i Vaš raspored. Koliko želite potrošiti dnevno? Minimalni proračun je US $1.00 dnevno. Sada rasporedite Vaše oglase. Želite li da se Vaša reklamna kampanja prikazuje beskonačno od trenutka kada je oglas prihvaćen ili želite da se prikazuje u određenom vremenskom periodu?

Odlući dali želiš platiti za klikove ili platiti za pogled. Za više informacija o najboljem načinu za svaki tip plaćanja, provjerite FAQ.

Finally, you'll want to confirm the maximum you are willing to pay per click or per 1000 impressions depending on your payment method. The suggested bid range shows you what other advertisers are currently bidding to reach people in your target. For best results, you should bid at least as much as the minimum suggested bid.

Korak 4: Pregledajte svoj oglas

Uskoro ste završili. Završni korak kreiranja procesa oglašavanja je pregled Vašeg oglasa. Provjerite greške za ciljeve, proračun i vlastite oglase. Možete se vratiti nazad i promijeniti bilo koji detalj odabirom "Promijeni Oglas". Jednom kada ste provjerili Vaš oglas, unesite informacije o kreditnoj kartici i odaberite "Naruči". Svi oglasi prolaze kroz kvalitetnu provjeru prije objavljivanja. Oglasi se provjeravaju kako bi osigurali da su sukladni našim naputcima o sadržaju. Preporučujemo da pogledate: Ponuđena najbolja mogućnost i Najčešći razlozi za odbijanje.

Reach the Right People at the Right Time.

I have found [Facebook Ads] SO effective. My business wouldn’t be anywhere close to where it is today if it weren’t for Facebook, and the ads campaign.
&mdash Chris Meyer, President
View CM Photographic Page

People treat Facebook as an authentic part of their lives, so you can be sure you are connecting with real people with real interest in your products. Facebook Ads provided CM Photographic the ability to target their exact demographic — 24-30 year old women whose relationship status on Facebook indicated that they were engaged.

Original ad placed

Over 12 months, CM Photographics generated nearly $40,000 in revenue directly from a $600 advertising investment on Facebook. Of the Facebook users who were directed to CM Photographics’ website from the ads, 60% became qualified leads and actively expressed interest in more information.

Flexible pricing and real-time suggested bids provide guidance for cost-effective ad campaigns.

StorQuest's Total Rentals

Facebook helped our client target a specific audience and offer a solution for their specific needs. Offering college students self storage right at the end of the semester with Facebook Ads helped StorQuest post record-breaking student occupancy rates.
— Dan Hobin, CEO, G5 Search Marketing
View StorQuest's Page

Facebook Ads makes it easy and cost-effective to quickly set up and manage your campaign. G5 found success setting up a series of Facebook Ad campaigns targeted to college students at 21 campuses prior to Summer break for StorQuest self service storage facilities. Real-time suggested bids for our auction-based system provided guidance that enabled G5 to hone ad effectiveness based on their various targeting filters (age, college level and location).

Original ad placed

The results from StorQuest's Facebook ad campaign were one of their highest performing online advertising efforts:

  • Over 50% increase in same store total rentals versus prior year.
  • 10% conversion rate from visits originating from Facebook Ads.
  • On par with Google AdWords on a cost-per-lead and cost-per-customer basis.
  • $1.25 CPC delivered $10.25 cost-per-lead.
  • $100 average rentals; $600 average life time value per customer.

Combining marketing solutions on Facebook for a positive ROI.

Click Through Rate

To date, Facebook has been our best performing ad campaign online. It’s hard to beat the low cost of participation and uniquely engaged audience.
— Damion R. Martin, PR & Marketing
View Nippon Airways Page

When you have a broader presence on Facebook with Facebook Pages or Facebook Events plus ads for instance, you can turn your advertising message into a trusted referral by including content from a user’s friends who are already affiliated with your products. ANA took this approach by creating a Facebook Page to acquire interested users for ongoing messaging opportunities and developing a compelling advertising campaign. ANA used a creative grouping of keywords to target advertising to users specifically interested in traveling and Japanese culture and developed ad creative that resonated with their audience.

Original ad placed

Average campaigns for ANA result in CTR of 8 - 12%. Facebook Ads resulted in a 25% CTR. Conversions resulted in positive ROI which is unique for ANA considering their product is not an impulse purchase for most people and Japan is not traditionally seen as a leisure destination.

Trebate pomoć u razvijanju idealnog Facebook oglašivačkog rješenja?Kontaktirajte naš prodajni tim